Who reads blogs? Well, initially, we find just two sources of readers.
- Family & Close Friends who we can coerce into reading it, and put on the spot by publicly asking questions related to our recent columns to tighten the screws just a smidge.
- Fellow bloggers who search for interesting reads with the ulterior hope that the writers of posts they “like” will make a reciprocal journey to their site.
Expanding beyond those two categories is the challenge. I suspect that most bloggers are resigned to only reaching a relatively small audience. And that’s not necessarily a bad thing. After all, junk mail reaches the boxes of millions, but it is tossed into recycling without a second thought. On the other hand, a blog may only be read by a handful of people, but one or two of them may be wonderfully touched or encouraged through that brief encounter. Junk mail is deleted with a groan. Our posts, in sharp contrast, may elicit a smile, a laugh, or perhaps even an appropriate tear.
I can settle for that.
One of the nice things about being part of the WordPress community is the way writers can monitor their site statistics. One fascinating feature is “Views by Country,” which tracks the national origin of visitors to a blog. (Well, not necessarily their ethnic origin, but the country from which they established their online connection with the website.)
Checking out this resource is fantastic for several reasons. First, it’s pleasant as we note visits from locales with which we have a special bond. Republic of Korea, spent a busy year there ministering to those guarding democracy, but still managed to visit many beautiful sites and established many friendships. United Kingdom, got to live there with my family, and visited amazing historic locations too numerous to list. (But, shouldn’t the UK count as three or four countries?) Guam, we got to live there too and enjoy the scenic ocean vistas. (Of course, it’s not a separate country either, being a Territory of the United States.) So what if the word “country” is applied a bit loosely, the sheer breadth of the program’s coverage is impressive.
A second value of the list is that it is educational. You can learn about the existence and/or location of many exotic lands. I’ve had visitors from the Mongolian steppes of the Khans, WWI catalyst Montenegro, freedom-seeking Syria, and the Viking-haunted Faroe Islands.
The third major benefit of visiting the statistics tool is that it can actually reinforce a writer’s sense that someone out there in the vast global unknown is actually interested in their words. I’m amazed, and a mite humbled, to have had visitors to MereInkling from 129 “countries.” Pretty amazing. When I revisit the list every two or three months I see one or two newly reached populations. Yet, as I look at the map, I see many nations remain to be reached. For example, most of the “-stans” and many countries in Africa have yet to feel the warm and liberating glimmer of light MereInkling attempts to deliver.
The Remaining Mystery
I am still plagued by one unanswered question though.
I readily understand why the People’s [misnamed] “Republic” of China has barred MereInkling from internet availability for their billions of prisoners residents.
What perplexes me is why the Kingdom of Denmark has barred access to MereInkling for the subjugated country of Greenland?!? One would think that, in light of their 5 day summer and 360 winter that they would be eager to read something as entertaining as MereInkling. Why has an internet wall been erected to prevent them from doing so? What, we must wonder, is going on behind that impenetrable Ice Curtain?
Yes, for those who think they’ve noted a flaw in my conspiracy theory, I am fully aware that the Faroe Islands are also technically part of the Danish empire. So, why would citizens of Denmark proper and the occupied Faroes be allowed to visit MereInkling while the Greenlanders are left to find enjoyment in measuring the advance and retreat of massive glaciers? The mystery deepens.
As C.S. Lewis wrote in “The Efficacy of Prayer,” in a passage I’ve wrenched completely out of context: “There is a mystery here which, even if I had the power, I might not have the courage to explore.”